Horsfall Harcourt. Perceived Brand Quality and Marketing Effectiveness of Quoted Fast Moving Consumer Goods (FMCG) Companies in Rivers State. IJAAR [Internet]. 6 mai 2024 [cité 6 nov. 2026];10(5):1-11. Disponible sur: https://www.openjournals.ijaar.org/index.php/ijaar/article/view/540